Motion Graphics Animated Explainer Videos for B2B SaaS Companies

SaaS Example:

LoopedIn are a modern SaaS approach to managing customer feedback and announcing new product releases. We created an exciting storyboard animation that they use for their marketing and sales collateral. They were really happy with the result!

LoopedIn

Are you a B2B SaaS company looking for a visually appealing and effective way to explain your product or service to potential clients? Look no further than a motion graphics animated explainer video!

What is a Motion Graphics Animated Explainer Video?

A motion graphics animated explainer video is a short, engaging video that uses animated graphics and text to explain a product or service. These videos are often used to give an overview of a company's offering, highlight its key features and benefits, and ultimately persuade the viewer to take a desired action, such as signing up for a trial or making a purchase.

Why Use a Motion Graphics Animated Explainer Video?

There are several reasons why a motion graphics animated explainer video can be an effective marketing tool for B2B SaaS companies.

High Engagement

Motion graphics animated explainer videos are visually appealing and easy to follow, making them more likely to hold the viewer's attention and effectively communicate your message. Studies have shown that video is a highly effective way to grab and keep the attention of potential customers, and a well-produced explainer video can be an excellent way to explain complex ideas in a simple and engaging manner.

Increased Conversion Rates

In addition to increasing engagement, motion graphics animated explainer videos have been shown to lead to higher conversion rates. By clearly and concisely explaining your product or service, a motion graphics animated explainer video can help potential clients understand the value of your offering and encourage them to take the desired action.

Improved SEO

Using video on your website can also improve your search engine optimization (SEO). Search engines give higher rankings to websites with video content, and including a motion graphics animated explainer video on your website can help improve your website's ranking and visibility in search engine results pages.

How to Use a Motion Graphics Animated Explainer Video

There are many ways you can use a motion graphics animated explainer video to promote your B2B SaaS company. Some ideas include:

  • On your website's homepage
  • In email marketing campaigns
  • On social media platforms
  • At trade shows or events
  • In sales presentations

Overall, a motion graphics animated explainer video is a powerful tool for B2B SaaS companies looking to effectively explain their product or service and increase conversions. By using engaging visuals and clear messaging, a motion graphics animated explainer video can help you effectively communicate your value proposition and persuade potential clients to take the desired action.