Motion Graphics Animated Explainer Videos for Corporate Overviews

Company Example:

Rainbow needed a website-ready video for their B2C and B2B marketing efforts in the solar electricity installation business.. We created a script that outlines the problem and solution statement, incorporating their line graphic motif.

Rainbow Energy

As a business, it's important to clearly and concisely communicate your company's mission, vision, and values to your stakeholders. A motion graphics animated explainer video can be an excellent tool for doing just that, by allowing you to showcase your company's history, products and services, and culture in an engaging and visually appealing way.

What is a Motion Graphics Animated Explainer Video?

A motion graphics animated explainer video is a short, engaging video that uses animated graphics and text to explain a product or service. These videos are often used to give an overview of a company's offering, highlight its key features and benefits, and ultimately persuade the viewer to take a desired action, such as signing up for a trial or making a purchase.

Why Use a Motion Graphics Animated Explainer Video?

There are several reasons why a motion graphics animated explainer video can be an effective marketing tool for corporate overviews.

High Engagement

Motion graphics animated explainer videos are visually appealing and easy to follow, making them more likely to hold the viewer's attention and effectively communicate your message. Studies have shown that video is a highly effective way to grab and keep the attention of potential clients, and a well-produced explainer video can be an excellent way to showcase your company's history, products and services, and culture.

Improved Brand Image

In addition to increasing engagement, a motion graphics animated explainer video can also help improve your brand image. By showcasing your company's mission, vision, and values, you can establish yourself as a trusted and reputable business and ultimately improve the perception of your brand.

Increased Conversion Rates

By clearly and concisely explaining your company's offerings and value proposition, a motion graphics animated explainer video can help potential clients understand what you have to offer and encourage them to work with your business. This can ultimately lead to increased conversion rates.

How to Use a Motion Graphics Animated Explainer Video

There are many ways you can use a motion graphics animated explainer video for corporate overviews. Some ideas include:

  • On your website's homepage
  • At industry events or conferences
  • In sales presentations
  • In investor relations materials
  • On social media platforms

Overall, a motion graphics animated explainer video is a powerful tool for businesses looking to effectively communicate their mission, vision, and values to stakeholders. By using engaging visuals and clear messaging, a motion graphics animated explainer video can help you establish your brand as a trusted and reputable business, and ultimately drive more conversions.